Now, this image speaks to me. It brings back a lot of happy ‘Seinfeld’ viewing memories and Mac associations. 😁

Long before @Seinfeld2000 started posing ‘modarn’ Seinfeld situations and hilariously speculating on Twitter as to whether ‘Jery get iPhone?’ or ‘Jery get iPad?’, Jerry Seinfeld actually went through several Macintosh desktops throughout the duration of the classic series. As a young Seinfeldian and Mac zealot, I took notice of his high-tech desk (for the time) in the background of just about every shot of his New York City apartment.

I stumbled across this great picture mash-up over at pcmag.com, and it shows Jerry’s Macintosh SE (1987) in the early seasons, all the way up to the infamous/rare/early-Jony-Ive-special 20th Anniversary Macintosh (1997) towards the end of the show. He had good taste and this is an early example of Apple’s effective product placement (often unpaid) throughout TV and film history.

If you’ve never watched the show, you should really check it out. It has certainly played a big part in my life, as I watched re-runs very night as a kid and recited quotes endlessly. It even led me to my beautiful partner, Natasha, who also loves the show.

Whilst we may now laugh at the 1990s, a time without iPhones and social media, but instead full of puffier hair and clunky desktops, the comedic situations are still as hilarious and relevant as ever.